Tag Archives: product design

Why are companies so afraid of “think(ing) different”?

Posted on July 30, 2009 by Ian Betteridge

You’d think that companies would want to make their products different from their competitors, wouldn’t you? ?After all, if there’s a difference, people might actually buy your product rather than someone else’s? Not always the case, as Matthew Taylor notes: … Continue reading →

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Why Microsoft lose and Apple wins, part two

Posted on May 30, 2008 by Ian Betteridge

There are some very interesting facts about the reaction of Microsoft to Spotlight after its first demo revealed in the comments to a post on Joe Wilcox’s AppleWatch blog. "MSFT has worked on WinFS for more than a decade without … Continue reading →

Posted in Apple, iPhone, Macs, Web/Tech | Tagged , , , , | Leave a comment