Tag Archives: New York City

Tumblr is Apple, Posterous is Google

Why Tumblr is kicking Posterous’s ass « PEG on Tech:

“The answer is as easy as it is counter-intuitive: Tumblr is a New York company and Posterous is a Silicon Valley company.

Or, to put it another way: Posterous is an engineered product, while Tumblr is a designed product.”

This perfectly encapsulates the difference between Apple and Google’s approach to design. At Google, product development is engineer-led, as you can see from the spartan search page, the crazy experiment that is Google Wave.

At Apple, product development is design led. Engineering is beautiful, but it serves the design rather than being pasted on top of the design.

I’m a massive fan of the approach to design and blogging that Tumblr takes. If I was starting to blog today, what I’d start with would look an awful lot more like Tumblr than WordPress.

(Incidentally, if you want to follow me on Tumblr, you can do so here. What I tend to post are shortcuts, small quotes, pictures… the kinds of things which don’t merit a full post here, but which I think are worth drawing attention to because they are interesting, or lovely.)

(Photo by laurenmarek)

Reblog this post [with Zemanta]