Category Archives: advertising

Google HUD glasses have no revenue stream? Yeah, right

Posted on February 23, 2012 by Ian Betteridge

Nick Bilton of the NYT on Google to Sell Heads-Up Display Glasses by Year’s End – NYTimes.com: Everyone I spoke with who was familiar with the project repeatedly said that Google was not thinking about potential business models with the … Continue reading →

Posted in advertising, Android, Google | Tagged , , , | Leave a comment

Owning the subscriber relationship isn’t really about selling the data

Posted on April 5, 2011 by Ian Betteridge

I think John Gruber is wrong about the motivation for the FT’s desire to retain its subscriber relationship and not hand everything over to Apple: “Not a word of complaint about the 70/30 revenue split. Their complaint is solely about … Continue reading →

Posted in advertising, Apple, Marketing | 6 Comments

The dirty little secret behind Google’s business model

Posted on April 29, 2010 by Ian Betteridge

Marco.org – The ad delusion: “You can’t really blame them. A portion of Google’s business depends on the delusion that their “AdSense for Content” ads the ones you see on blogs, not Google’s search results are good most of the … Continue reading →

Posted in advertising, Google | 3 Comments

This is what is killing newspapers

Posted on March 29, 2010 by Ian Betteridge

From the comments on The Times’ Q&A about it’s pay-model: “£2 a week is too rich for my blood even considering the quality reporting but this depends on what the annual rate will be.” If people genuinely believe that news … Continue reading →

Posted in advertising, Publishing | 4 Comments

Sandwiches

Posted on March 14, 2010 by Ian Betteridge

If I’d have been one of the residents of Sandwich, I think I’d have found this terrifying. Particularly Button cabs.

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