HTC Bravo head-to-head with Google Nexus One?

When I predicted that Google wouldn’t launch its own phone, one of the reasons I believed it was unlikely was that everything pointed to it being a rebadged HTC Bravo (otherwise known as the HTC Passion). While I was wrong about Google launching its own phone, I was right about the rebadge job – and it seems that it may be the Bravo, not the Nexus One, which is heading into the UK retail market.

The HTC Bravo, of course, will feature the company’s Sense UI, as featured on the HTC Hero (video below).

As I said prior to Nexus One’s launch, the one thing that Google can’t do is offer a phone which has “better” Android software on it, which means that its partners get to offer customised and in some cases better UIs. This is the problem that Google faces: Unlike Apple with its iPhone, it doesn’t own the hardware and software.

The rumours are that the HTC Bravo will launch in the UK on Orange with others to follow. Certainly, I’d expect more Bravo’s to be sold than Nexus Ones.

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