Why Freemium fails: The Idiots Guide

Posted on 29. Jul, 2009 by Ian Betteridge in Uncategorized

Here’s your business model:
1. Attract people who don’t want to pay for movies by giving away free movies.
2. Try and charge people for something they specifically come to your site to get for free
3. Wonder what went wrong.

via news.cnet.com

Posted via web from Ian Betteridge’s lifestream

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One Response to “Why Freemium fails: The Idiots Guide”

  1. Martin Thomas

    10. Aug, 2009

    Hi.. Your post got me thinking… What is more valuable for a software company (like facebook or flickr). 1,000 paying users or 100,000 non-paying users? What are your thoughts? View my blog post here: http://www.purlem.com/blog/?p=57

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