Freemium did not work for Phanfare

by Ian Betteridge on July 13, 2009

“In the end, freemium is not a good model when the cost of delivering service to free users is high. But more fundamentally, I reiterate my position that freemium is a bad marketing plan for any premium business that hopes to be the differentiated provider.”

I have a feeling that freemium will end up causing more businesses to fail than any other business model. The number of businesses for which it will actually work are pretty minimal.

Posted via web from Ian Betteridge’s lifestream

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