I’m currently experimenting with using The Rubicon Project for filling the ad spaces on this site, so if the ads look a little… weird… then that’s why. I’m going to give it a month and see how it compares to just using AdSense – it will be interesting to see if a third-party ad brokerage can actually outperform just the single source of advertising. It will also be interesting to see how people react to the ads…
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